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Cosmetics are Timmia “2” layer of policy connected “three” Festival – Ya Timmia c

Ya cosmetics Timmia “2” layer of policy connected “three” Festival – Ya Timmia c

Today, there are many cosmetic Very eager to engage in business orders promotion will be, that orders will return to faster models, will not you see all over the command of your Changba me play throughout the country, north and south river turns from time to time played. Marketing program to make a deep reflection, to open the session vigorous. The many and with many subjects, such as learning seminars, celebrity support would, Cocktail Party, a few lectures of new brands of press registration, Tourism Education Council, etc., and some mix of all kinds tips. Although the multi-model, but often only one goal, that is, orders, said another white point, or back section.

Orders will be more open, more promotional activities to do, but the results so far? Done, and do all the experiments: it is increasingly difficult to meet with market development, promotion activities, is facing a lot of embarrassment and helplessness, of not dying, it is the promotion, the promotion is death Court, this is a pessimistic Aria given to marketing, is it? Ya last Timmia makeup brands have more promotion about the characteristics, beyond the general cosmetic manufacturers for promotional gifts is to buy a single model of promotion, promotional activities to do throughout his (l) quantity (volume), both brand awareness raised, there was a target return models, making eyes bright, lit.

Organized promotional

know, to ensure the successful promotion, customers must be broad participation Recently, the number must be protected, otherwise the quality the client, then it is very difficult to squeeze a lot of water. Or is likely to turn into a plant to receive a one-man show, and even abortion. Because now things have changed, and now the dealers had not guarded than ever, couples or small big department store owners of small businesses, at least in the sense that they are in a lot of changes. After many manufacturers of educational training, or building, was, life experiences, even mistaken, most of them have long been aware of the “Lao Jianghu” the. If manufacturers have little influence the program of activities, there is no point of sale costs, there is no heart so that they feel the policy is often the voice you crying, they may suspect nothing new, unwilling to participate.

Why the dealer does not buy it?


I think the most important program, because they are not, and no call, no substantive issue of concern to enter the dealership, and finally evolved into their own one- man show, or enjoy masturbation, did not lead to the climax of distributors, no truth without defeat? A brief note is not difficult to find cosmetics companies are now marketing program or policy of selling the manufacturer’s proxy, almost all of uniformity, in addition to the purchase of gifts or to buy gifts, you orders 10 000, I’ll give you 5000 products, you will be 100 000, send your car in the intensity of major policies would produce a certain effect of stimulated sales but over time this appears to have numbness dealers and anger after years of market they already have their own calculator, if the goods can not eat in exchange for money glossy white, often receive higher prices than that ‘they pay. It was very difficult to play this kind of trade policy to strengthen the role of sales is often no serial number of goods, but to pull down corporate profits. Thus, promotional activities often fail to produce the desired results, hot face on the bottom cool, can not help but carefully frustrations. A promotion is not visible company own stakes, stocks more cleaning, but the full account of the objective situation of dealers, in conjunction with enterprise resource, fully mobilize the enthusiasm and participation of brokers assets to ensure the success of activities.

Good marketing policy must be able to boost sales and distributors to end the policy of “second” layer.

I think, to avoid promoting the situation of failure, the key to a good marketing program, the marketing policies in accordance with the role of different objects can be divided into two types: one is in a terminal on the role of the consumer, if you buy a few products that you can get gifts or small gifts , etc., is to promote consumers to buy products. Another is that the manufacturers for the headwaters of the dealers, the majority of gifts bought through purchase incentives approach to promote increased purchasing dealer.

Many cosmetics promotions business gifts or just for easy purchase, it is not for dealers to examine how the products sold in the end reach the hands of consumers.

I China Parts writer, presents some information on motorized skateboard , autographed tony hawk .

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